Women’s Health Promos

Prevention Magazine

My first promotion for Prevention Magazine, where I was senior editor for four years, did not do well. As in landing 100 feet under the runway. By the time I got a second chance and wrote this magalog, I broke the jinx. This promo performed very well.

Self Magazine

This promotion performed very well for Self Magazine. It DOUBLED response on some lists and stayed in the mail for more than two years.

Self Magazine Promo Sales Letter